MediaTek may need simply crushed out Qualcomm to assert the largest market share of any chipmaker for Android telephones in america — not less than, in response to one analyst group.
In response to IDC’s quarterly cell phone gross sales tracker, as of This autumn 2021 MediaTek chips account for 48.1 % of all Android telephones in america, in comparison with 43.9 % for Qualcomm, as noticed by PCMag. These numbers are a stark inversion from the earlier quarter, the place MediaTek had a 41 % market share to Qualcomm’s 56 %.
IDC’s report notes that MediaTek’s surge was pushed largely by gross sales of the Galaxy A12, Galaxy A32, and G Pure, which made up 51 % of MediaTek units bought in This autumn and 24 % of the complete Android market within the US.
There are conflicting experiences, nevertheless: Counterpoint Analysis’s personal report places the This autumn 2021 cut up at 55 % for Qualcomm, and 37 % for MediaTek, so it’s doable that Qualcomm continues to be holding on to its crown for now.
MediaTek isn’t as a lot of a family title for smartphone processors as Qualcomm (which has lengthy been the dominant drive for Android telephones within the US, particularly for high-end flagships). However the firm has been steadily constructing out its presence within the US in low- and mid-range units, together with the LG Velvet or the Moto G Pure.
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MediaTek’s new Dimensity 9000 flagship might compete with Qualcomm’s top-tier Snapdragon chips
The trick for MediaTek is convincing producers and prospects alike that its extra premium chips — like its flagship Dimensity 9000, which the corporate says is extra highly effective than Qualcomm’s Snapdragon 888 — are value making an attempt out because it continues to attempt to break into the high-end Android gadget market.
That stated, MediaTek isn’t resting on its laurels, both: the corporate has introduced a trio of recent chips that can look to additional its goals of providing extra highly effective 5G chips. On the high of the market are the Dimensity 8100 and Dimensity 8000, that are trickle-down cousins to the extra highly effective Dimensity 9000 flagship.
Whereas each of these chips be constructed on TSMC’s 5nm node (as an alternative of the 4nm course of utilized by the Dimensity 9000) and use much less highly effective CPU and GPU cores, they’ll supply a few of the AI and 5G options debuted on the higher-end platform. Moreover, the corporate additionally introduced a brand new 5G-capable Dimensity 1300 chipset, an upgraded model of the corporate’s Dimensity 1200 mannequin with enhancements for AI efficiency.
All three of the brand new chips are set to debut in smartphones someday within the first quarter of 2022 — the place they’ll presumably look to assist MediaTek proceed to develop within the US (whether or not it’s really crushed out Qualcomm or not).
Replace March 1st, 3:30pm ET: Added further info from Counterpoint Analysis to notice that there are conflicting experiences as as to if MediaTek has really overtaken Qualcomm in US market share.
Correction March 1st, 4:55pm ET: IDC’s report has MediaTek accounting for 48.1 % of the US Android market, vs 43.9 % for Qualcomm. This text initially listed the cut up as 51 % for MediaTek and 47 % for Qualcomm, citing numbers from PCMag.
